Ditta Artigianale

Florence, Italy

May 2017

Its shrubs can be some meters high and they produce white fragrant flowers and red fruits. In Yemen and in Ethiopia, a legend says that the stimulating properties of coffee were discovered by observing goats, which ate it and were inebriated by it. A shepherd told a monk. A decoction of toasted coffee beans kept the monk awake, allowing him to pray all night long. The legend spread through countless versions and alterations, and the first cup of coffee arrived from the East to Europe and to the whole world. Ancient and new enterprises were founded on this aromatic and strengthening drink. Making it has become a ritual, and drinking it, too. As in San Francisco we spent our mornings talking to (and tasting coffee with) the most advanced American coffee roasters, in Florence we spend our mornings in Via dello Sprone, on the other side of the river, at Ditta Artigianale Oltrarno. In this coffee shop and bar, run by young Italian seekers of single origin coffee blends from the whole world, we sip a big cup of strained coffee, have two soft pancakes with maple syrup, and feel like we are back in California.

Words Paola Corini. Translation Alessia Andriolo, Cover photo Aspiring Kennedy


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